About Us

Juniper Theory is a Sydney-based fashion studio with a focus on timeless styles, creating a brand that inspires a broad demographic of customers - women of all ages. Our mission is to empower today's women by creating effortless collections that celebrate confidence, strength, and raw beauty. 


Each piece of Juniper Theory is designed to be worn and re-worn tirelessly without falling out of fashion. We want to reduce over-consumption, that's why we offer small collections and quality pieces that will follow you over the years.


We're absolutely devoted to providing our customers with a perfect experience, and if you ever want to reach out, we're just a couple clicks away.